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Mission: Save Christmas featuring ELF™

Gaylord Hotels™
  • Categories: Graphics, Production, Gaming, Other

  • Client: Gaylord Hotels™

  • Team: X Studios™

Journey into Buddy the Elf's world to help save Christmas in this all-new Gaylord Hotels original event inspired by the hit Christmas film, Elf™. Your mission? Complete a list of fun-filled, challenging activities in order to muster enough Christmas cheer to power the Kringle 3000 and Santa's sleigh. More than a dozen interactive experiences await in this multi-sensory, immersive attraction.

As the lead Interactive Producer for X Studios, this project launched in multiple states simultaneously: 

  • Gaylord Palms (Florida)
  • Gaylord Texan (Texas)
  • Gaylord Opryland (Tennessee)
  • Gaylord Rockies (Colorado)

I was tasked with overseeing the entire storyline, working with and submittals to the Intellectual Property at Warner Brothers, developing the queue, paths, interactives, story beats, deployment, testing, staffing/training and support and installation across four states, simultaneously. 




I worked on this project as part of the brilliant team at X Studios™.


Nick Puglisi
 

Hey. I'm an award-winning digital storyteller, immersive experience executive, and creative mind. I've had the pleasure of working with some of the coolest companies around from Universal Destinations & Experiences™, Halloween Horror Nights™, to X Studios™, Red Bull®, Gaylord Hotels™, and Universal Creative™.

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